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Brand USA CEO Joins Prestigious Group of Presenters at CHT Exchange

Christopher L. Thompson, President & CEO, Brand USA will join Isabel Hill, Director of the National Travel & Tourism Office, U.S. Department of Commerce, to lead the discussion on International Marketing and Promotions as part of the Thursday morning updates on the National Travel & Tourism Strategy. Thompson and Hill will share accomplishments to date, then offer strategies for partnering with the organizations to increase international awareness of and visitation to U.S. cultural heritage sites and destinations.

Thompson, a tourism industry leader with more than 30 years experience, served as President and CEO of VISIT FLORIDA before joining Brand USA in November 2012. A Certified Destination Management Executive since May 2010, Thompson currently serves on the boards of Destination Marketing Association International, Association of Travel Marketing Executives, International SKAL, Southeast Tourism Society, and the Travel and Tourism Advisory Council. He is also a trustee of the Federal City Council, a membership organization that focuses on civic improvements in the District of Columbia. He previously served on the U.S. Travel Association board and the Travel and Tourism Advisory Board.